Sony Alpha NEX-5R Connects with Camera Apps, Facebook® and More
Listening to feedback from owners of the wildly popular NEX-5N, the NEX-5R delivers enhanced controls along with features never before offered in a Sony camera.
The NEX-5R maintains the headline features that made the NEX-5N a winner, including a compact, streamlined body design, 10-frame-per-second burst-mode shooting, and Full HD video shooting at a silky smooth 60p frame rate. Camera controls have been enhanced in several important ways. The tiltable 3-inch LCD now features a touch shutter function, so you can simply tap the screen to focus and take a photo, and rotates a full 180° for optimal self-portrait flexibility. While you can still grab a great shot by simply pointing and clicking, the NEX-5R offers new possibilities for those looking for more manual control, including a new fully programmable control dial and function button.
Equally exciting are the changes you can’t spot at a glance: three technologies that add flexibility and convenience to both the NEX-5R and the NEX-6. The new 16.1-megapixel sensor incorporates phase detection sensors right on the image sensor itself, creating a hybrid contrast detection/ phase detection autofocus system that’s lightning-fast and covers an exceptionally wide swath of the screen.
Another key addition to the NEX experience is built-in Wi-Fi network connectivity, which makes transferring photos to your smartphone, tablet or computer wireless and worry-free. Rounding out the trio of major updates is PlayMemories Camera Apps™, a groundbreaking system that lets you download additional capabilities to your camera via the Internet.
The Sony NEX-5R is a unique camera, easy enough for newbies and sophisticated enough for hands-on creativity.
It delivers Sony trademark capabilities including Clear Image Zoom, Auto Portrait Framing and Sweep Panorama™ along with the latest and greatest enhancements to autofocus and connectivity. With all this power in a pocket-size body at a very affordable price, it’s the perfect choice for compact camera shooters interested in stepping up their game, and full-size SLR owners that want a more portable second camera.
As enjoyable as it is to view your photos on Sony’s handsome LCD screen, at some point you need to set those images free to view on your computer screen, e-mail to friends, post on social networks and more. Sony has drastically simplified this process with the latest NEX models, adding built-in Wi-Fi wireless networking connectivity. Now, you can transfer images directly to your smartphone or tablet or save them to your home computer without fiddling with wires. And with Sony’s Play Memories direct upload camera app, you’ll be able to upload your images from your camera directly to Facebook® or PlayMemories through a Wi-Fi hot spot.
The added camera-to-Internet connectivity is a 2-way street. You can now download additional capabilities to your NEX-5R or NEX-6, thanks to PlayMemories Camera Apps. With the world’s first downloadable camera application system for interchangeable-lens cameras, you’re able to connect via Wi-Fi or to your PC via USB and upgrade your shooting and editing capabilities in a variety of ways. At launch, these include picture effects, multi-frame noise reduction and smart remote control. Photo retouching, bracketing and more are planned for future release. We’re all used to adding improvements to our smartphone and computer over time. Now, your digital camera offers the same kind of future-proofing flexibility.